#Tog Tuesday: Part I-The Art of The Portrait

January 31st, 2012

Portraits were some of the first images to grab my attention and draw me into my lifelong love affair with photography. The portrait work of Richard Avedon, with their stark black and white imagery, many shot on simple white seamless backgrounds, reduced all the elements down to their simplest forms and taught me valuable and lasting lessons about the power of the portrait.

What I learned, from Avedon and others (see resources), is that portraits at their best should strive to reveal something intimate about the subject, they should pull back the curtain for the viewer and let them into the lives, minds and hearts of their subjects. The portrait artists goal is to create a dialog between the photographer, the subject and the viewer. A dialog that in the end hopefully helps tell a story, convey an emotion, establish a viewpoint, and gives the viewer more information than they had before viewing the portrait.

I believe this is true in varying degrees for all forms of portraiture, from fine art, to editorial, family, seniors, maternity, newborn, and business. They all strive to deliver a message, to tell the viewer something about the subject. Today I’ll discuss business/executive portraits, environmental  portraits and head shot portraits. These are all basically the same type of image in that they share the common goal of conveying personality, of introducing the subject to the viewer. Is the subject a conservative but approachable professional, a friendly a realtor, or a group of edgy rockers? The decisions you make about lighting, posing, location and expression all end up forming the viewpoint of your portrait and set the tone for the viewer.

Let’s look at five different portraits and examine the thought process behind the images, the posing, the way they were lit and what camera settings were used. We will touch on some of them in Part I, and the others in Part II. Read more…

Top Pro takes the stage at PCU

January 30th, 2012

If you are not familiar – Westcott has an amazing group of photographers that we call our “Top Endorsed Pros”. Each of these photographers, we feel, are some of the BEST in the industry! Their work is steller which makes them stand out. Many of the photographers we work with are also amazing educators. We have been extremely fortunate to partner with some of the leading photographers in the industry – and we would like to highlight one of them today – Michael Corsentino.

Michael joined the Westcott family last year (2011). He is the perfect mix of talent with an inspiration to educate! He has an amazing workshop coming up and we couldn’t help but share!

PCU: Precision Camera University

Interested in attending? You can register today, by clicking here. The total cost for the workshop is $249.00. This includes 3 days of workshops, one day per photographer of your choice featured at the event: Lindsay Adler, Arthur Rainville, Hanson Fong and Michael Corsentino. Here is a breakdown of Michael’s workshop:
“Spend an entire day being inspired by and learning from acclaimed photographer Michael Corsentino. Take your lighting skills, creativity, post production, retouching and business practices to the next level during this fun and information packed full day workshop.” Read more…

#Tog Workshops: Tickets available now

January 26th, 2012

Westcott has had the opportunity throughout the past years to partner with photographers from all over the country who put on some TOP NOTCH tours focusing on Photography Education. So, it is officially that time again and we are excited to highlight some tours taking place as well as some amazing events across the country! Check these out: Read more…

#Tog Tuesday(Monday): We want to know…

January 23rd, 2012

Normally when we post a #Tog Tuesday, we like to provide information, education, and inspiration to our readers. However, sometimes, it’s always nice to see what others have to say out there and jump the gun to post on a MONDAY instead. So with this #Tog Tuesday (yet really a Monday), we would like to open this up to YOU. What inspires you? What makes you ‘tick’ as a photographer? We want you to highlight who you are as a photographer, provide links to your work, and share with others!

The great thing about photography, is it become a circle of people you surround yourself with, as well as opens the doors to new friends, people who will inspire you as well as others who will push you to become a better photographer! And who doesn’t want to be a better photographer?!  Read more…

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#Tog Tuesday: All Things Photography

January 17th, 2012

Do you know a photographer? Or are always looking for gifts for someone you know who loves photography? Well, as you have always heard – you can find EVERYTHING on the internet. And with that, we would like to simplify your search and list just a few items online we found for photographer. If you have any that you have found in the past, please be sure to add them in the comment section below. Also – when we went through for these, we chose items that will not break the bank!

The Camera Necklace

The Camera Necklace

Who doesn’t love a good necklace? Well if you are a photographer and you are looking to represent the past, present and future of photography, this necklace will fit perfect! We saw this on Etsy and had to share. It has a steampunk type of design which we absolutely love! Of coarse, if you are into the more typical black and white kind of look, be sure to check out ALL the goodies at Etsy. They have a little of everything for all types of photographers! But always keep in mind, if you are looking for something a little original, always be sure to check out the Etsy pages, they always seem to have some amazing ‘gems’ where ever you look! Read more…

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Win the Ultimate Tethered Workstation

January 12th, 2012

Our friends over at Tether Tools are running a pretty amazing contest, that we didn’t want to miss sharing it with you. Imagine yourself getting the most amazing setup EVER!!

Check this out and read the details below:

Why the contest?

It’s a New Year. What kind of commitments have you made to improve your photography? Maybe you’ve vowed never to precariously balance your expensive Macbook Pro on a card table ever again. Perhaps you made a promise to yourself that you won’t string your tethering cables through your bra strap anymore. Or, maybe you’ve decided to take that techie love affair with your iPad to the professional world and find a way to use it in your photoshoots.  Lucky for you, Tether Tools’ New Year’s resolution is to help you with all of the above! Read more…

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FREE Expo Pass: Imaging USA

January 10th, 2012

Are you interested in attending the Imaging USA Expo, but don’t have a pass? Be sure to click the FREE PASS image below and get your free pass! We hope to see you there! Westcott will be located in booth #1410 near Midwest Photo Exchange! We have an amazing line up of speakers for the event – featuring Lou Freeman, Jim Schmelzer, Joel Grimes and others! Also, be sure to stop by and be the first to see the Ice Light in action! Read more…