Want to turn your sports photography into a thriving business? Westcott Top Pro Brad Deel has done just that, leveraging TikTok and Instagram to build an audience and land major clients like Formula 1, ESPN, Kilogear, Sony, and Netflix.

In this session, Brad will share the strategies behind his viral success, from creating engaging content and leveraging trends to converting social media views into paying clients. Learn how to book more gigs, secure brand partnerships, and build a photography business that stands out in today’s digital landscape.

Running a high school sports media day is more than just showing up with a camera—it’s about creating an experience for athletes and delivering standout images for teams and schools. Jaison Sterling has perfected this process and will walk you through every step of planning, executing, and managing a high-impact media day.

From lighting setups and camera settings to coaching athletes, capturing behind-the-scenes content, and handling payments, Jaison will share real-world techniques to make your media days efficient, professional, and profitable. Whether you’re working with schools, clubs, or individual athletes, this session will give you the blueprint for success.

What separates elite sports photographers from the rest? Creativity, execution, and relationships. In this session, James Quantz will break down the key strategies for landing high-profile clients in sports photography—from creative shooting techniques to building industry connections.

James has worked with top brands and athletes, and he’ll share how to approach shoots with a creative edge, push beyond the expected, and produce images that stand out in a competitive market. You’ll also learn how to market yourself effectively, craft a signature style, and network within advertising and sports industries to attract bigger clients and long-term opportunities. 

Great sports portraits aren’t just about freezing the action—sometimes, the best images capture movement and energy. Matt Hernandez will demonstrate his signature shutter drag technique, blending strobes and LED lighting to create striking in-camera motion effects. He’ll break down gear selection, camera settings, and lighting setups, showing you how to add intensity and depth to your sports portraits.

With 14 years of experience photographing elite athletes—including NFL MVP Lamar Jackson, Jeff Gordon, and top college programs like Miami, Oregon, and Ohio State—Matt has perfected techniques that impress both clients and athletes. In this session, Matt will walk you through real-world applications of motion effects, helping you create dynamic, high-impact action shots that elevate your portfolio and set your work apart.

Join all four photographers for a live Q&A session where you can ask questions and get insights on their photography techniques, business strategies, and experiences in the industry. This is your chance to interact directly with the experts and gain valuable knowledge to elevate your own photography career.